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Mukbang Challenge

Join the SM Malls Online Mukbang Challenge from July 28 to August 28, 2022 and get a chance to win P10,000 worth of food vouchers!

See complete promo mechanics below:

A. WHO ARE QUALIFIED TO JOIN:

  • The SM Malls Online Mukbang Challenge is open to all individuals ages eighteen (18) years old and above.
  • Contestants ages 17 years old and below may only join with parents or legal guardian’s consent and supervision.
  • Employees of SM Supermalls, their advertising and PR agencies, including their relatives up to the second degree of consanguinity or affinity, are not qualified to join the contest.

B. HOW TO PARTICIPATE

  • Create a funny and engaging Mukbang video at home, at work, or anywhere while eating the food you ordered from 2 or more restaurants on the SM Malls Online App for at least 2 minutes
  • Food must be ordered from 2 or more restaurants at the SM Malls Online App with the voucher code 2orMOREMUKBANG. Participants will enjoy 25% off, capped at P250 with a min spend of P1,000 on delivery orders.
  • Voucher valid for one-time use only
  • Your Mukbang Video must start with this greeting, “Hello Guys, This SM Malls Online Mukbang Challenge! Order from 2 or more restaurants with 1 delivery fee plus use code 2orMOREMUKBANG for EXTRA P250 off!”
  • Upload your Mukbang Video on Facebook, Instagram, or TikTok from July 28 to August 28, 2022 and tag SM Malls Online with the hashtags #SMMallsOnlineMukbang #SMMallsOnline
  • TAG your family and friends to your Mukbang video and ask them to LIKE, SHARE & COMMENT on your video.
  • Submit your entry via filling out the required info and uploading your video in https://woobox.com/bz2dxv
  • Only 1 entry per unique customer will be accepted
  • 3 winners will be selected to win P10,000 food voucher each, based on content, overall execution and audience impact.
  • Announcement of winners will be on September 9, 2022 on SM Malls Online’s official Facebook page.
  • The winners will be notified via registered mail, email and on SM Malls Online’s social media accounts.
  • The contestant is responsible for their own production expenses and logistic arrangements. Neither SM Supermalls nor any of those involved in any capacity in organizing, executing, judging or supplying prizes for the SM Malls Online Mukbang Challenge is responsible for covering or reimbursing any expense that maybe incurred by the contestants.

C. SELECTION OF WINNERS

  • At the end of the submission period, 3 entries will be shortlisted by the screening committee based on the criteria below. Tabulation of scores will happen at the Mall of Asia Annex Bldg. Coral Way cor. J. W Diokno Blvd., Pasay City on September 5, 2022; 2PM in the presence of a DTI representative via Google Meet / Zoom video conferencing call
  • Content (creativity, artistry and style) – 50%
  • Overall Execution (timing & coordination and projection and expression) – 40%
  • Audience Impact (total post engagement) – 10%
  • The determination of winners will be held at Mall of Asia Annex Bldg. Coral Way cor. J. W Diokno Blvd., Pasay City on September 5, 2022, 2PM, in the presence of a DTI representative via Google Meet / Zoom video conferencing call
  • The winners will be notified via registered mail, email and on SM Malls Online’s social media accounts.

D. CLAIMING OF PRIZES

  • The contest winners will win the following prize: 10,000 worth of food voucher for each winner
  • Prize is non-transferrable and not convertible to cash.
  • The 20% tax for prizes exceeding Php 10,000.00 shall be shouldered by Shopping Center Management Corporation (SCMC), any other expenses incurred shall be shouldered by the winner.
  • The winners will be announced on September 12, 2022 via email and social media accounts.
  • Shopping Center Management Corporation’s decision is final with the concurrence of DTI.
  • The winners may claim their prizes via the SM Malls Online app and may only redeem their prize within 60 days upon receipt of registered notice, otherwise, prize
  • shall be forfeited in favor of Shopping Center Management Corporation (SCMC) with prior DTI approval.
  • To claim the prize, winner must provide the following via email reply: 1 valid government identification card
  • Should a representative claim the prize, he/she should provide the following: Authorization letter, Copy of the winner’s notification email, 1 valid ID’s of winner and 1 valid ID’s of authorized representative
  • The contestants and the winners agree to the use of their photograph/s, name, personal biography, submitted video and audio material/s within the current calendar year and in the succeeding two (2) years, and the use of that information in all forms of media and communication related to SM Supermall and SM Malls Online without compensation, consideration or notification and hereby releases SM Supermalls, its employees, representatives, and organizers, from any claims or liability arising out of or with respect to such use and , in particular, irrevocably assign any and all copyright right to SM Supermalls regarding the contestant’s submitted entry/material in the SM Malls Online Mukbang Challenge and the contestant and his/her parents or guardians waives any and all moral rights relating to same.

DTI Fair Trade Permit No. FTEB-148184 Series of 2022

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