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SM Malls Online Wins AIBP ASEAN Enterprise Innovation Award  

SM Malls Online was awarded the 2022 AIBP ASEAN Enterprise Innovation Award at a ceremony held at Marriott Hotel, Manila on November 15, earning recognition for its commitment to helping over 15,000+ MSME tenants, while catering to shoppers at home, at the time of the COVID-19 pandemic.

The virtual mall app features were meticulously planned to give users a simple, seamless shopping experience even for those who are not tech-savvy. The app was made with the vision to be consumer-centric, focusing on serving SM communities by providing them with the experience of a geo-located digital “community” mall. By creating an e-commerce platform for SM’s many affiliate brands and MSME tenant partners, SM created a seamless end-to-end purchase process that drives online sales as well as providing an alternative way for shoppers to experience SM shopping and dining. The app also empowers shoppers by giving them the flexibility to choose between having their items delivered to their home or office, or picking up their orders from their nearest SM mall. 

ASEAN Innovation Business Platform (AIBP) is an avenue for public and private organizations in Southeast Asia to access and exchange information about growth and innovation within the B2B space. It currently has a network of 30,000 stakeholders in Southeast Asia. The annual AIBP Enterprise Innovation Award was established in 2017 to acknowledge organizations whose adaptation of innovative technology has pushed forward their digital transformation projects.  

Download SM Malls Online app now to experience the fun in SM malling! 

SM Malls Online App is available in SM Megamall, SM North EDSA, SM Mall of Asia, SM Southmall, SM Aura Premier, SM City Fairview, SM City San Lazaro, SM City Sucat, SM City Bacoor, SM City Dasmarinas and coming to more malls nationwide.